Female Founder Spotlight: From London Billboards to Life Admin Solution

Catherine Ann Reid doqit founder Female Founders Rise campaign Liverpool Street Station billboard IWD 2025
  • March 10, 2025

International Women's Day 2025

This International Women's Day, something extraordinary happened at London's Liverpool Street Station.

Among the rush of  around 260,000 daily commuters, digital billboards showcased female founders who are changing the business landscape. our Founder, Catherine Ann, was honoured to be among them, representing doqit in the Female Founders Rise "You've Got What It Takes" campaign.

Why Visibility Matters

The statistics are startling:

*83% of young people cannot name a single female entrepreneur. This visibility gap has a direct impact on aspirations - while 51% of young men feel they have what it takes to start a business, only 37% of young women share that confidence.

This matters because when only **15% of UK businesses are women-led, we're missing out on enormous potential. In fact, up to £250 billion of new value could be added to the UK economy if women started and scaled businesses at the same rate as men!

From Campaign to Action

The Female Founders Rise campaign, featuring 15 female founders, aims to change this narrative. Each billboard represented a real story of innovation, determination, and success. But visibility is just the first step - action must follow.

The Journey: Why Catherine Ann Created doqit

Like many founders featured in this campaign, Catherine Ann's journey started with identifying a problem that needed solving. The overwhelming nature of life admin - those countless hours spent managing documents, remembering deadlines, and keeping track of important information - was a challenge she knew many people faced.

Taking Action

This International Women's Day's theme of "Accelerating Action" perfectly aligns with doqit's mission. We're not just talking about change; we're making it happen.

By simplifying life admin, we're giving people back their time to focus on what matters most - whether that's growing their business, spending time with family, or pursuing their dreams.

Join the Movement

For Individuals:

  • Try doqit free for 7 days
  • Experience the simplicity of organised life admin
  • Join a community of efficient, organised professionals, families, and entrepreneurs

For Businesses: Want to offer your team, customers, or community a practical solution that saves time and reduces stress? Let's talk about making doqit part of your benefits package.

Because accelerating action starts with having the right tools at your fingertips.


About Catherine Ann: Featured in the Female Founders Rise campaign and seen by thousands at London's Liverpool Street Station, Catherine Ann is the founder of doqit, an app that simplify life admin for busy professionals, families and entrepreneurs across the UK and beyond.


*Source: Research from Santander

**Source: Female Founders Rise Campaign Research

 

#IWD2025 #FemaleFounders #LifeAdmin #WomenInTech #FemaleFoundersRise #AcceleratingAction #BusinessSolutions #WomenInBusiness #TechForGood #DigitalOrganisation #DocumentManagement #StartupLife

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